Lost in Data? The art of the possible with Oracle Marketing Cloud

Data Driven Marketing is on every marketeers agenda, however within most organisations we

find data siloed in seperate departments. In this session we will learn from real world examples

how brands can deliver their promise of understanding their customers journeys and have an

outlook how AI will change the game.

Andreas Kodweiss

Strategy Lead, Oracle Marketing Cloud, CEE

Andreas is responsible for the Oracle Marketing Cloud business in Central Eastern Europe and

helps brands to achieve their strategic objectives within competitive industries like Retail, Travel or Finance.

His portfolio is a combination of strategic consulting and technology out of the Oracle Cloud stack to deliver

seamless experiences within a customer life cycle.